YouTube Ads

Earn the view, then the sale

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Our Process

YouTube Ads

Find viewers with a reason to care

We map the customer's problem, viewing context, and the topics they watch into audience hypotheses, and check that your offer solves the problem.

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YouTube Ads

Earn the next thirty seconds

We develop openings, demonstrations, proof, and calls to action, then review scripts and hooks before anything goes into production.

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YouTube Ads

Put each ad in the right place

We match creative to placements, formats, audiences, and goals, plan tests with clear budgets, and audit tracking before launch.

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YouTube Ads

Fix the moment viewers leave

We connect watch behavior to the script and edit, then compare it with clicks and conversions. You get time-coded sections to revise, and the next brief addresses the part of the argument that lost people.

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YouTube Ads

Follow viewers into the product

We connect YouTube attribution to product usage, cohorts, and Stripe revenue, and check whether new customers find what the video promised. The next script and audience decision follow who activates, stays, and pays, alongside watch time.

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Agents in production

Your strategist drives the bus, making calls on creative, testing, and investment. They also build the agents to accelerate every stage of your paid ads program, from finding the right ideas to learning what drives results.

Audience research

Find viewers with a reason to care

Kiko agent 01

Placement Reviewer

Reviews where ads appeared and compares placement suitability, spend, and qualified response.

Kiko agent 02

Audience Language Researcher

Finds customer problems, objections, and phrases in approved interviews, reviews, and community conversations.

Kiko agent 03

Audience Intent Researcher

Maps customer problems, viewing contexts, and relevant topics into audience hypotheses for YouTube testing.

Kiko agent 04

Offer Fit Reviewer

Checks whether the offer solves the audience’s problem and gives them a clear reason to buy.

Video creative

Earn the next thirty seconds

Kiko agent 05

Script & Hook Reviewer

Reviews scripts and hooks before your team produces them

Kiko agent 06

Creative Brief Writer

Turns audience research into clear creator briefs

Kiko agent 07

Creative Variation Producer

Creates ad variations from winning hooks and formats

Kiko agent 08

Submission Reviewer

Checks creator content against your brief and requirements

Campaign launch

Put each ad in the right place

Kiko agent 09

Placement Reviewer

Reviews where ads appeared and compares placement suitability, spend, and qualified response.

Kiko agent 10

Creative Test Planner

Plans creative tests with clear budgets and decisions

Kiko agent 11

Campaign Performance Operator

Monitors campaigns and recommends budget changes

Kiko agent 12

Instrumentation Auditor

Detects missing or duplicate events, property drift, impossible sequences, identity failures, and broken assignments.

Video performance

Fix the moment viewers leave

Kiko agent 13

Viewer Drop-Off Analyst

Connects watch behavior to the script and edit, then compares it with clicks and conversions.

Kiko agent 14

Content Performance Analyst

Finds the creators and content driving the best results

Kiko agent 15

Conversion Quality Monitor

Checks whether ad conversions become valuable customers

Kiko agent 16

Results-to-Brief Agent

Turns campaign results into the next creative brief

Learning Loop

Follow viewers into the product

Kiko agent 17

Product & Revenue Data Agent

Connects creator and campaign attribution to product usage, customer records, and Stripe revenue. Flags missing matches before results are compared.

Kiko agent 18

Customer Cohort Analyst

Compares activation, conversion, retention, and revenue across customer cohorts to find who stays and pays.

Kiko agent 19

Onboarding Journey Analyst

Uses product events in tools like Mixpanel to find where new customers get stuck and whether the experience delivers on its promise.

Kiko agent 20

Learning-to-Brief Agent

Turns customer and revenue findings into the next creative brief, audience decision, and product experiment for the team to review.

Let’s talk growth

Book a call and we’ll walk you through how we work.

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